Cookies crafted with creativity — and powered by loyalty.

About Sarah’s Cookie Jar

Founded by lifelong baker Sarah, this Calgary-based cookie shop is built on a love of creativity and community. What started as a passion project during quarantine — baking at her parents’ deli and sharing on Instagram — quickly grew into a thriving local favorite.

Sarah’s been baking since she was seven, perfecting her recipes over the years into her signature ginormous, flavour-packed cookies. Each batch is baked fresh, served in her iconic Tiffany-blue box, and designed to make people smile — one chewy bite at a time.

Their Rewards Program

Program name: Sarah’s Cookie Club
Type: Spend-based loyalty — Earn 10 points for every $1 spent
Sign-up bonus: 🎉 200 free points

Rewards include:

• Free Cookie — 500 points

Sarah keeps her rewards program as simple and sweet as her cookies. Customers earn points with every order and can redeem for a free cookie — a delicious thank-you for their loyalty. With a quick QR scan and a digital wallet pass, cookie lovers can join instantly and keep earning without downloading an app.

How Worthify Helps

Worthify helps Sarah’s Cookie Jar build lasting relationships with every cookie order.

With a branded wallet pass that matches her signature Tiffany-blue packaging, her rewards program feels just as personal and delightful as her desserts.

Worthify helps her:

• Encourage repeat orders through effortless digital check-ins.
• Welcome new customers with an instant sign-up bonus and rewards reminder.
• Stay connected post-sale with notifications that bring fans back for the next flavor drop.

For Sarah, it’s not just about selling cookies — it’s about sharing creativity, connection, and a bit of joy baked fresh every day.

🌐 sarahscookiejar.ca
📸 @sarahs.cookiejar